UPCEA SEO For AI Search Webinar - Search Influence

Marketing > SEO4/17/2025 6:00 PM

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Explore AI search advances. Join Search Influence for insights on higher education marketing metrics. Learn more on WebinarCafe

SEO Webinar Benefits

AI search is causing university websites to lose visibility and traffic.

Join UPCEA and Search Influence to learn how to stay ahead of AI search. We’ll introduce a new framework to integrate SEO into your existing marketing efforts — one that drives measurable results and ensures your institution stays competitive in the evolving search landscape.

You'll Learn:

  1. Tactics to rank in Google’s AI Overviews and dedicated AI search platforms

  2. The importance of AI search versus organic search for your university

  3. Tools for tracking success in AI search

If your enrollment pipeline depends on search engines for traffic and leads, you must adapt your SEO strategy to show up in AI-generated answers and organic search results.

Presented by: Bruce Etter, Senior Director of Research and Consulting, UPCEA; Paula French, Director of Sales and Marketing, Search Influence; Will Scott, Co-Founder and CEO, Search Influence.

Attend Live for a Chance to Win $50

We will draw four names to receive $50! 

All live attendees will be automatically entered in the giveaway.

About the $50:

Four winners will receive a $50 credit to a global reward catalog with 1,000+ of the most popular gift cards, prepaid cards, and charitable donations.

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Publisher

Search Influence

Search Influence

Search Influence is a New Orleans-based SEO and digital marketing agency. With a focus on AI-driven SEO and digital advertising, they help higher education institutions, healthcare organizations, and others increase visibility, attract the right audience, and drive measurable growth. Their services include local SEO, on-page SEO, technical SEO, PPC advertising, social media advertising, content marketing, analytics and consulting. They have a team of industry experts who have contributed to conferences and publications in the digital marketing space. They have received positive testimonials from clients, showcasing their expertise and successful results in the higher education and healthcare industries.